Samantha Alexander

Samantha Alexander

Founder, CEO, Creative Human, Food Lover
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Samantha Alexanderstarted a discussion

Testflight Launching - Call for Beta Users!

If you're on a GLP-1 (Ozempic, Wegovy, Zepbound, etc) and figuring out what food to buy/eat is absolutely confusing, we'd love to have you as a beta user on our new app. If you're not on a GLP-1, but you have a health goal (ie: eat more protein, more fiber, less sugar, etc) we'd love you as beta users, too! Drop a comment if you want to be added to the Testflight beta group. Beta testers who...

Samantha Alexanderleft a comment
Found this thread super helpful - we just launched today & I used a lot of the tactics you all shared.
Imtiyaz
Launching on Product Hunt Next Week... and Honestly, I'm Nervous
FoodHealth Score is a free Chrome extension that scores every grocery product 1–100 as you shop at Target, Walmart, Amazon, Whole Foods and more. See if something's actually healthy. Get a smarter swap that fits your budget and dietary needs. Then watch your whole cart improve before you check out. Powered by a 200 billion purchase dataset and a proprietary nutrition algorithm that's being used by Kroger, Hy-Vee, NielsenIQ and others across the food industry to build a healthier food supply.
FoodHealth Score
FoodHealth ScoreFind healthier groceries while you shop online
Samantha Alexanderstarted a discussion

What we got wrong about healthy grocery nudges (and what the data taught us)

We've been running the FoodHealth Score Chrome extension for a few weeks across Target, Walmart, Amazon Fresh, and Whole Foods. We thought we knew what people wanted. We were wrong. What we assumed: Show people a FoodHealth Score, suggest a better product, done. What actually happened: People didn't just want a swap. They wanted to know why. A number wasn't enough - shoppers want to understand...