Did you know your brain processes uncertainty the same way it processes physical danger?
Uncertainty was the theme of this Sunday's edition of Curiosity Saved The Cat, and it turned out to be a bigger rabbit hole than expected ๐ซ Ambiguity is metabolically expensive, apparently. The nervous system would always rather know, even badly, than not know at all. Which explains a lot about why we rush toward conclusions, perform confidence we don't feel, and reach for distractions the...
Did you know a town in Norway built giant mirrors on a mountainside just to catch the sun?
That's one of the rabbit holes I went down for edition #55, Is the Sun Deciding How You Feel?, which went out this Sunday ๐ซ Rjukan sits so deep in a valley that it receives no direct sunlight for six months a year. In 2013, it installed three giant computer-controlled mirrors on the mountainside to redirect sunlight onto the town square. Considering that sunlight sets our serotonin levels,...
Did you know a poem written by a homesick student in 1998 ended up changing French law?
That's one of the things I went down a rabbit hole on for Edition #53, which went out this Sunday, to celebrate last week's World Poetry Day ๐ซ Diana Ferrus was studying in the Netherlands when she wrote a poem about Sarah Baartman, a South African woman whose remains had been held in Paris for nearly two centuries. The poem became so powerful it was eventually incorporated into French law and...
OpenAI just killed Sora. What does this tell us about building AI products right now?
The news dropped yesterday: OpenAI is shutting down Sora, their AI video app, six months after launch. The Disney $1B deal is off, and the API is going away, too. The arc is fascinating if you zoom out. The app launched in September 2025, hit the top of the App Store within a day, and reached 1M downloads faster than ChatGPT did. By January, downloads had dropped 45%, and the whole thing had...
