Romeo Lassiter

Romeo Lassiter

AutoLander, Marketplace auto poster

About

Part of the team at AutoLander, a desktop app that posts a car dealership's inventory to Facebook Marketplace from the dealer's own computer, keeps prices and sold status synced with the inventory feed, and turns lot photos into showroom listings with AI. Based in Tampa. We publish our own data on dealer listings (The Facebook Marketplace Used-Car Report 2026) and honest side-by-side comparisons with other tools. We sell software, so weigh our takes accordingly.

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Forums

The FTC just put a dollar figure on the gap between a car ad and the real price

Last week the FTC settled with a Florida dealer group: buyers paid over $3,350 above the advertised price on average, in over 92% of deals.

We build AutoLander, which posts dealer inventory to Facebook Marketplace. The Marketplace version of this problem is quieter. 22.6% of the dealer listings we track change price after going live, and the old number sits there until someone fixes it.

Question for makers here: how do you handle data that goes stale on a platform you don't control?

Data: https://autolander.ai/facebook-m...

22.6% of dealer listings change price after they post. That changed what we build.

When we started AutoLander, we treated a Facebook Marketplace listing as finished the moment it went live. Take a dealer's inventory, turn each car into a listing, post it, move on.

Then we measured what happens after. Across 10,798 dealer listings we could compare over time, 22.6% carried a different price later than the one they posted at. Sold cars have the same problem: the dealer's system knows a car delivered on Saturday, and the ad keeps running until something takes it down. Every figure in the report is public under CC BY 4.0: https://autolander.ai/facebook-m...

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