Matthew Baker

Both major labs switched on text watermarking within 48 hours at the turn of August. My first thought was that this is very hard to do in a way that actually holds text has no pixel layer to hide anything in. So I read Anthropic's own documentation on how it works.

It does work. It also breaks in a lot of ordinary situations, and they say so themselves: short text leaves too little signal, heavy editing or translation thins it out, screenshots and format conversion strip it entirely.

I have a free tier that costs me real money every time someone uses it, and no way

of knowing who's using it. I'm looking for the least invasive way to cap it.

The background: I took the account requirement off the front of my product a few

weeks ago. You can now use the expensive part of it without signing in, and you only

The B2B conversion landscape in 2026 looks very different from what it did three years ago.

Here is what the data says.

The conversion hierarchy (2026)

Review sites (G2, Capterra): 12-18% SQL-to-close rate. Buyers arrive already comparing vendors.