Marcelo Cardoso

Social media has evolved a lot.

What started as a way to stay in touch with classmates and friends has turned into something entirely different: a place where everyone, from students to CEOs, is creating content, building audiences, and gaining professional exposure.

Working and being productive aren t the same thing.

We often sit in front of the laptop for hours, but between context switching, notifications, and tiny distractions.... we barely get real work done.

My LinkedIn feed has been a complete warzone - recruiters having existential crises, HR scrambling to "AI-proof" their jobs.

This feels like classic "AI will replace [insert job]" panic. But recruitment isn't just screening resumes and scheduling calls.