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If you want to become a Leader in Customer Loyalty and want to set your ecommerce business for long term success, Customer Value Optimization is key.
✔️ 10 international eCommerce experts
✔️ Over 15 chapters & 80 lessons
✔️ More than 12 tools & resources

Customer Value Optimization CourseBecome a certified Customer Value Optimization expert.
Val Geislerleft a comment
Forget The Funnel has been an invaluable resource for years now and @clairesuellen and @ggiiaa are just one upping themselves here. A literal one stop shop for everything you'd ever want to know about doing marketing in a very unsucky way. Exactly what we all need right now.
Forget The Funnel MembershipsWhere SaaS leaders create scalable, customer-led growth
Val Geislerleft a comment
Love this! Sometimes you need to step away from the screen to really map things out.

P is for PlannerThe Complete Content Planning System for Marketing Teams
Val Geislerleft a comment
Look, I have a therapist but getting in to see her is 1) expensive and 2) takes time. Sometimes I can't see her for a few weeks. Plus, while she's a business owner herself, it's just not what she specializes in. Enter Sphere. Finally I can get coaching when and how I want it. This takes the coaching experience and puts it in our hands, the consumers. Finally!
Sphere GuidanceAn app that powers & scales the magic of coaching 💫
Val Geislerleft a comment
If there's one person who knows about positioning, it's April. Her book is just the beginning of the depth of her knowledge. That said, it's so thorough it does make you wonder how much more she has yet to share with the rest of us! Years, no, DECADES of experience and insight is inside these pages and you should consider it the fast track to getting inside April's brain. Read this book. Read...

Obviously AwesomeHow to nail product positioning
Val Geislerleft a comment
I've worked with so many SaaS companies who are stuck using tools with more features than they could ever need or want - so much so that they don't really use the tool at all! Userlist solves all of that (finally!) and provides a well-rounded solution for powerful customer messaging that truly provides connection. The very best part is that customers get the messaging they need, when they need...

UserlistCustomer messaging for your SaaS product
Over the next four days, 60+ product experts, leaders, bestselling authors and practitioners from companies like HubSpot, Intercom, and ProfitWell are sharing their strategies.
You'll learn their step-by-step user onboarding process, how they turn users into customers, and more.
Are you in?

Product-Led Summit: : 60+ Workshops with Top SaaS Product LeadersFree online summit with the world's top SaaS product leaders
Val Geislerleft a comment
Most people hate cold emails. They're largely impersonal, unclear, and feel like spam. Any help is better than no help but this tool goes a step further. Not only does it identify problems, it offers solutions. And that's what we need - more solutions to a big problem. Pros: cold emails suck, this makes them better Cons: it didn't exist until now

Cold Email Analyzer by MailshakeReal-time analysis of email subject lines and copy
Val Geislerleft a comment
Data is meaningless without action. This is action. The old way (circa October 8th, 2018) was to ask a question at the moment a customer cancels, hope they fill in the box with something meaningful, *maybe* tag that customer in your CS tool, and then let those responses sit in someone's inbox or get zapped into a spreadsheet for.... never. Now you can automate *specific followup sequences*...

Baremetrics Cancellation InsightsCancellation feedback w/ revenue reports & automated emails
Val Geislerleft a comment
Dang. It my previous in-house role we spent a solid month building out a custom checklist (too bad we didn't use Appcues!). So excited to see this launching - it's going to be a game-changer for my clients.
User Onboarding Checklists by AppcuesScientifically proven to boost activation and retention.
Val Geislerleft a comment
I'm not even a job searching lady and I LOVE this job board. I keep up with the postings so that I can share them with my network of friends who are searching. Love that there are plenty of remote positions listed and this job board is the first place I recommend when people ask where they should post their new job opportunities to get diverse candidates. Well done! Pros: clean design, easy to...
Tech Ladies Job BoardHire 50,000 women in tech with our new job board.
Val Geislerleft a comment
*wishes I knew more about managing server configurations so I could use Fathom right the eff now*

Fathom AnalyticsSimple, trustworthy website analytics (finally)
Val Geislerleft a comment
I just started using RightBar and couldn't be happier with it. It took less than 5 minutes to setup and that included three different variants and customizing the colors. The fact that you can turn the bar off on certain pages and also designate different bars that appear based on visitor attributes is huge. It's personalization at the very top of your website! I've only used RightBar for email...

RightBarA smart welcome bar—show the perfect offer to each visitor
Val Geislerleft a comment
Onboarding new users seems simple enough, right? We've all heard about that "a-ha! moment" and we just need to get them there.... but how? Do you know what you need to know to get your new trial users to that point? Or are they going to fizzle out before they even begin? If anyone knows user onboarding, it's the Appcues team. This course is a great primer (and even additional resource to take...
The User Onboarding Academy 3.05 comprehensive lessons. 1 proven framework.
Val Geislerleft a comment
Watching FYI come to life has been a real pleasure. It helps that it's an incredibly valuable product. Somehow Hiten and Marie found a way to create more of what everyone wants in life - time. No more searching through folders while on client calls. Just seamless finding of the files I need when I need them. It's one of those "why doesn't this already exist" kinda things!
FYIFind your documents, like magic 🔮
Val Geislerleft a comment
Incredible minds contributing here - looking forward to digging into it.

Data-Driven MarketingHow the best B2B marketers use data to grow faster
Val Geislerleft a comment
HERstory is a game-changer for women in tech. Hearing what other women have fought through, strive for, and how the magic happens from leaders at companies we all admire: now that's something we can all use more of these days.

HERstory by marketHER.orgCareer growth stories from tech marketing leaders
Val Geislerleft a comment
Forget the Funnel fills in the gaps for marketers and makes *actual sense* out of some of the seemingly trickier pieces of our jobs. Plus the length of each episode and the regularity of the events makes it an easy win for my calendar and my attention span. Pros: Easy to digest and implement webinars in a sea of otherwise complicated information. Cons: They aren't daily! ;)

Forget The FunnelFree workshops to help SaaS marketers be more effective
