Fathom is a simple, light-weight, privacy-focused alternative to Google Analytics. So, stop scrolling through pages of reports and collecting gobs of personal data about your visitors, both of which you probably don’t need. Our website stats show up on a single, blazingly fast dashboard so you can make business decisions quickly.
With Google Analytics discontinuing UA, I've been exploring different solutions and Fathom Analytics has been the best Google Analytics alternative I've been using. It's simple clear dashboard with clear information makes it easy to understand what's going on on all the web properties I have connected to it. Connecting events & UTMs now to it for a full range of personalized tracking & looking forward to retaining all the data from here on out!
Great product, It has proved to be a very good alternative to GA. Using it with webflow is a breeze. I ended up making my own webflow plugin so I can implement Fathom on all my sites and clients. ✌️
We use Fathom Analytics to learn more about our website visitors while also respecting their privacy and staying compliant with privacy laws. We're in the business of making apps, not selling data.
This is the 4th launch from Fathom Analytics. View more
Fathom Analytics v2
Simple & private analytics for bloggers & businesses
Over 1 million people use our software to know what’s important and popular on their websites. We don’t collect personal or invasive data about your users, nor do we use cookies, meaning you don’t have to show pesky notices to users about cookie tracking.
Hey all,
Today is huge for us... we've been working on version two of Fathom for months and it's finally live. We rebuilt it from the ground up to be faster, simpler and even do more (like track goals).
Our backend scales with our customers, so huge spikes won't slow us or your down, and our tracker is served from a global CDN. We created Fathom because there weren't any other simple and privacy focused analytics platforms out there... we just wanted to get all our data from a single screen, and not give up any personal data about our users at the same time.
We don’t collect personal or invasive data about your users, nor do we use cookies, meaning you don’t have to show pesky notices to users about cookie tracking. We’re GDPR compliant too.
PS: We even updated our marketing site (using Statamic), and there are now 243% more cats. 😸
@pjrvs congrats! I've been really tempted to make the switch from Google Analytics for a while, the simplicity of Fathom is just as exciting as the privacy controls. Is there any way to import data from GA? I don't even know if they make it possible, but I would love to be able to keep our historical data (even if we ditch most of it).
This looks rad! I've just signed up for a trial and set it up on my site. Is there a way for me to import historical GA data (just the things that are shown on the Fathom dashboard)? Or will it mean I have to start fresh with my analytics?
@charliprangley We don't have a GA import, but you can start fresh (and just keep your GA account for historical data if you need it). We have thought about an importer, but haven't got there yet in terms of features.
Congrats on the launch Paul. Quick question, is the v1 open source version now abandoned? Talking about https://github.com/usefathom/fathom because it looks like the v2 was rewritten in PHP/Laravel (as detected by wappalyzer).
@w3guy V1 open-source isn't abandoned, we are still doing our best to patch/fix things and have no plans to ever close it down. But, we are also trying to keep Fathom going long-term, so we need to focus on it generating revenue. By doing so, we can keep V1 open-source forever.
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