According to @RevenueCat 's State of Subscription Apps 2026 report, "hard paywalls convert 5x better than freemium, but with significantly wider variance."
Day 35 download-to-paid, freemium vs. hard paywall
Does access method impact download-to-paid conversion within 35 days?
Let me start from the creator s perspective: I personally don t have a product (apart from hiring people for creative work or offering personal consultations).
But as a creator, I constantly share content, insights, and information, value that helps me build trust (for free). Based on that perceived expertise, people eventually decide to work with me (a paid service).
After our Product Hunt launch we watched hundreds of founders sign up and start using the platform.
And here's what surprised us.
Most of them even ones running real businesses making money had no idea how to describe their ideal customer. They'd stare at the prompt and type stuff like "anyone who needs my product" or "find me buyers from everywhere."
I'm Khashayar, founder and CEO of Starnus. Together with my co-founder Ayda we just launched today.
Quick backstory: we're two founders who did our doctorates in data science and mechanical engineering. We used to build robots. Two years ago we started a B2B company and hit a wall ,we had no idea how to do sales. We tried every tool out there and ended up paying $500+/mo for 5 different platforms just to send cold emails.
So we built Starnus. And I know what you're thinking "great, another AI SDR." I promise you it's not (ok maybe it is a little, as a founder I can't always see it ). But seriously this is not a CRM with a sprinkle of AI on top. You describe your ideal customer in a simple prompt and Starnus handles everything end to end, prospecting, enrichment, personalized outreach, campaigns, and tracking.
Hey Product Hunt community I'm Khashayar, co-founder of Starnus.
We're launching tomorrow (Feb 12) and it's our first one, been building hard for this. Excited to finally share it with a community that actually gets what goes into building a product.
Happy to connect with anyone else launching this week. Good luck to everyone!