It s a 100% free, minimalist writing tool that uses AI to:
Find the best sources
Fact-check
Spell-check
but puts the onus on you to actually write.
As someone who enjoys writing, I love using it myself and I think anyone who wants to keep their own voice, research well, or jot down ideas will benefit from it without having to rely on AI to do the thinking.
Most founders rush into building, but some do the opposite. They validate demand first, sometimes without writing a single line of code. A few ways I ve seen it done: 1)Run targeted ads to a simple landing page with email capture 2)Build a niche audience on social media 3)Publish a newsletter around the problem space 4)Use surveys or polls to gauge interest The benefit? You know exactly who s interested and you re building a warm audience that s ready on launch day. What s the best pre-product traction hack you ve used or seen?
This topic popped into my head because during holidays, vacations, and hot summer days, we re all a little less online, and it shows in the drop in upvotes and reach.
But that also got me thinking: maybe this is the perfect time to talk about your PH launch offline.
After reading that MIT study on how using AI to write can reduce memory and critical thinking, we at IdeaTBD knew we wanted to build something fast - a tool that helps you write, not write for you.
So we gave ourselves 48 hours to ship an MVP. Here's what made the cut and what didn t.
What We Shipped
A simple, clean writing editor
Real-time fact-check and spell-check
A research side panel that pulls from trusted sources
In college, I built a clean little notice board for campus events - post, register, stay in the loop. That was the plan.
Then I got carried away. I added anonymous posts, upvotes, a forum - basically rebuilt Reddit for our college
I couldn t validate the original idea, and it slowly spiraled into a confused mush of features - trying to be too many things at once, and doing none of them well.
Everyone focuses differently. And for a lot of people, where and how they work makes a huge difference.
Some need silence. Others need background noise. Some can t stand the cold, others lose focus if it s too warm. Coworking spaces? Only if they have the right vibe. Offices? Only if colleagues aren t interrupting every five minutes.
I've seen some very cool products launched in July despite being a summer month (PH Makers never stop), like AI video makers, agents or therapy with AI.
What cool new launches are going to come in August?
We re building an AI memory layer that acts like a second brain, something that helps you recall the right file, note, or detail when you need it, without digging.
But here s the big question:
Do you want your AI to remember your insurance policy? That link from 2021? A contract you forgot about?
Where would you personally draw the line between helpful memory and too much ?
You can now build MVPs with no-code and AI tools, no CS degree required. But once you get past the prototype, things get real. Launching a scalable product still demands technical depth. That s why partnering with a great CTO still makes a ton of sense.
But here s the real question:
Can a non-technical founder lead a tech product company all the way?
We consume a ton of knowledge - articles, podcasts, voice notes, random ideas but it's scattered, siloed, and easy to forget. Most tools only store thoughts. What we really want is for ideas to connect, resurface, and spark something new.
The Solution
BrainBank is a living and social knowledge graph. It organizes your notes, voice memos, links, and insights into a visual map of your thinking. When your thoughts overlap with others, it surfaces those connections to inspire new ideas, collaboration, and conversation.
