We all know data can be super powerful, but sometimes a story from a customer or in the news will catch me and just remind me how very true that really is. In my day to day work I love the little stories. An hour saved here and there, an insight that wouldn't have been possible without tools and techniques at your fingertips. A friend recently used Querri to quickly diagnose why conversion rates for his product had dropped. Long story short, everything was fine because they'd had a big uptick in visitors from a lower converting segment that they were pushing to get more of. Everything was right with the world and he was able to move on with his day knowing their strategies were working. What's a time data changed your trajectory in a big way or a small but meaningful way?
