David Hennry

We're getting traffic, but almost nobody clicks on our individual product pages. I can't figure out why.

We've tested different layouts, but visitors still leave after viewing the catalog.

Is it because:

• the product names are unclear?

• the page doesn't explain what each product actually does?

• or the design doesn't build enough trust?

Everywhere else I look podcasts, social media, even casual discussions  longevity is a hot topic. Bryan Johnson, for example, shows up in my feed constantly.

For me, health-tech feels like the most valuable thing we could be building. Not just extending life expectancy, but actually improving quality of life.