Tracking protection is one of the main reasons people pick a Firefox-based browser. Oasis ships Enhanced Tracking Protection on by default.
Insight for other users: ETP blocks known trackers that follow you across the web: social buttons, cross-site scripts, fingerprinting, cryptomining, and many third-party analytics. It is not a full ad blocker. It targets tracking-related content while trying to keep core site features working.
What you get:
Privacy: Less cross-site profiling and fewer third-party trackers loading in the background.
Speed: Fewer tracking scripts can mean faster page loads and less wasted bandwidth.
Control: Pick a protection level and add site exceptions when a trusted site breaks.
For months, we reported page views to our investors. The number went up every month. It looked like progress. It looked like growth. Everyone was happy.
Then we looked at what was actually happening. People were landing on the blog, reading one post, and leaving. They were not clicking on the call to action. They were not signing up for the trial. They were not coming back.