Blake at Vassant

Everyone talks about building the next unicorn. But what if that's the wrong goal entirely?

Here's a different mental model worth considering. Instead of spending 5 years chasing one product to $10M ARR, what if you built 10 20 smaller products (each generating $10k $50k MRR) managed entirely by AI agents?

Something you thought was a great idea at the time, but looking back you'd do completely differently.

Could be:
Launching too early
Launching too late
Building features nobody asked for
Not talking to users enough
Focusing on the wrong metrics
Having zero launch plan

Let's help each other avoid painful lessons.

What's your story?

Everyone perceives entrepreneurship completely differently, and the weight of certain challenges varies from case to case. You always see things differently depending on the stage of life and business you're in, because your position is different each time.

• When I was a teenager my biggest problem was "What will people think of me when I will start doing this?"

• In my early twenties my biggest problem was "What if I can't figure out accounting, taxes, legal stuff?"

• Now I have a different problem how do I scale something?