Adana Marukhyan

From my own experience, when you’re working on your own product in a very small team - say just two people, you automatically become the marketer of your product, because no one knows it better than you - your approach to it, what it’s for, who it was made for, and so on.. I think it doesn't matter whether your background is technical or creative, if you're building something born in your own...

Having calls between co-founders is essential part of creation process. Very often we can't understand each other well by sharing prototypes, leaving comments and texting. So, we do at least 2 calls a day with a doc open to capture every key decision and those off-script moments that change game's rules.