Trac

Sign yourself. Be your own label.

3 followers

Sign yourself. Be your own label.

3 followers

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We empower independent artists with the tools needed to launch & grow their career.

Launch tags:Music•Fintech•Marketing

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How does Trac solve the problem of disbursing payments to all contributors a piece? This is still a huge issue with the existing platforms

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6yr ago

Trac

Maker

@king_uchi when you release music on Trac we take into account who are all the collaborators and contributors. We ask for the percentage split of not only the publishing side of the music, but also the master recording side. The master recording is what pays out for streams and downloads. Once we collect who all the collaborators are and what percentage of the songs they own, we save that data and use it to calculate the appropriate payout we issue to each collaborator. In the future we intend to move this to the blockchain to further decentralize this function and bring even more transparency to earnings and payouts. No more black box accounting for artist earnings.

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6yr ago

@cardin_campbell looks cool! how does this differentiate from some of the other tools in this space like DistroKid, TuneCore, CDBaby, etc?

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6yr ago

Trac

Maker

@matt_levin Those competitors that you've listed are all taking care of only one thing, distribution. So we asked, what about the rest of the needs of the artist? What about branding, merch, fan management, touring? Those are all forgotten, but are so needed...so we've built an all-in-one experience to handle all of it in a seamless way. Each service being integrated with the others. No longer a fragmented and disconnected experience. Artists want to just focus on making music. With Trac, they can do that and know that they have a trusted partner/platform to be there with them every step of their journey. We're simulating that major label experience, without the handcuffs...but now they're the label. We're flipping things right side up. We have a few other innovative things coming that we'll be announcing in the future. NFT's on the blockchain, predictive AI models to help predict the popularity of a song and share it with the artists (this simulates the A&R). Like I said in my first comment...this is just the beginning!

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6yr ago

Trac

Maker

Hey Hunters! Trac gives independent artists all of the major record label services, but without the handcuffs or headaches. We use automation and machine learning to streamline most of what independent artists need, without trapping them into a contract forever. Our services fall in three main categories: marketing, finance & analytics. Our marketing services provide: - Music Distribution: We get your music on Spotify, Apple Music, Tik Tok, Instagram and all of the other music streaming services. - Artist Profiles: Low maintenance artist websites that are automatically built and maintained for artists, so they can focus on making music. - Fan Relationship Management: tools that brings artists and fans closer together. . Our financial services provide: - Automated Payouts: the ability to split song ownership with collaborators and automate payouts to everyone. - Timed Agreements: Artists can split ownership for a specific period of time. Our analytics services provide: - Performance Insights: A historical view of all streams, money earned, fan demographics, and more. - Predictive Analytics: Predictions of what future streams & earnings will be and provide optimization recommendations for how to improve. I started Trac because I want to re-imagine the entire music ecosystem. Trac is the music platform that I needed when I was an independent artist back in high school. I want to make things easier for the next generation of artists who dream of a career in the music industry; just as easy as it was for me to pick up a programming book and become a successful engineer. Our mission is to create a stable middle class in music. We believe the artist is the new label, hence why our slogan is “Sign Yourself. Be your own label”. This is just the beginning, join us on this movement by spreading the word! Thank you for your support and we welcome any thoughts or questions!

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6yr ago

Hi, can you share with me the payment schedule for royalties from Spotify, Apple Music, 45 days since streaming month or 60 days?

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5yr ago

Digging the idea of not requiring a paid account to pay splits out to collaborators, which is a real pain point with other distributors right now. One less spreadsheet to maintain!

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6yr ago

Trac

Maker

@baze_blackwood this was definitely something we were mindful of when building. Glad you like it!

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6yr ago