The standard model in our industry is to charge brands ($299/mo+) just to access a database, often with outdated or no verified statistics. Or, "free" platforms gatekeep contact info to force you to collaborate inside their walled gardens.
It works for many, but we felt it was becoming outdated.
We decided to take a different route with Superwider:
Hey Product Hunt 👋
I am Santeri, the founder and CTO of Superwider. Back in 2024, we started as a performance-based influencer marketing agency. We quickly hit a wall because managing campaigns manually was impossible to scale. At our scale, it became clear that the entire industry is paralyzed by inefficient workflows and massive financial risks. That is why we are building the automated platform we are introducing today.
The Problem
Traditional influencer marketing feels like a gamble. Brands are forced into paying fixed fees upfront regardless of the actual results. This ruins ROI predictability. Plus, the slow manual process makes it incredibly hard to collaborate with niche and mid-sized creators who often drive the best engagement.
The Superwider Solution
We are leading the shift from traditional social media to "interest media." While we prepare our full campaign tools, we are launching the foundation today. Our influencer search is entirely free. You can explore data-driven profiles and verified TikTok analytics without ever pulling out a credit card. Brands can list their company on the app so interested creators can reach out directly. Influencers get a professional Public Profile with live stats to instantly showcase their true value.
Our Vision
This launch is just the beginning. Our mission is to replace outdated fixed commissions with performance-based campaigns driven by live social media data. We want every collaboration to be rooted in verified outcomes like actual organic reach or sales instead of just a promise. Opening our database and search tools is the first step toward that future.
A Gift for the Community
🎁 Data-driven search is always free for brands. For creators, we offer free and PRO tiers, featuring a PRO subscription designed to maximize visibility on the platform and search engines like Google. You can use the promo code INSIDER2 at checkout to claim a 2-month free trial. This code is valid until March 31st.
Get started as a brand or influencer: Register here
We are removing the gatekeepers to make growth fair and scalable for everyone. I would love to hear your feedback and answer any questions in the comments!