The most important lesson I learned from six years in cloud sales at Amazon was working backward from the customer. But real customers aren’t always available when you need them. That’s why I created Simalr—to simulate customer conversations, emails, and proposals before the real meeting.
Just copy any Federal Persona into ChatGPT or Claude, and your AI instantly becomes a CIO, CFO, or Contracting Officer—challenging you, pushing back, and sharpening your message. Stress-test your pitch, anticipate objections, and refine your approach before you walk into the room.