Launched this week
Run a software startup from a garage to an IPO. Ship features, squash bugs, hire a team (and a dog), survive the burn rate, and learn real SaaS metrics inc. MRR, churn, LTV, CAC, while a dry announcer narrates your every mistake. Free, in your browser, no signup required.






How deep does the simulation go with the SaaS metrics — does it actually model churn compounding over time and force real tradeoffs, or is it more of a surface-level numbers game?
How does the dry announcer actually judge your decisions, is it based purely on the metrics you hit or does it factor in how quickly you made the call?
Took it for a quick spin and the dry announcer caught me off guard roasting my churn rate while I was still figuring out the dashboard. The MRR/CAC/LTV tooltips actually clicked for me once I saw them play out in the simulation.
Played through a quick scenario and the dry narrator voice nailed the burnout jokes, especially the part about CAC spiraling while MRR flatlines. Genuinely learned something about churn I hadn't internalized just by watching the numbers react.
the dry announcer voice is such a clever touch, it turns a metrics tutorial into something that actually feels like a game. firing engineers for vibes and then watching the churn spike is dangerously fun.
The dry announcer narrating your dumb decisions is genuinely hilarious, and watching the MRR ticker climb while my burn rate quietly murders me is weirdly educational. Caught myself actually thinking about CAC vs LTV while playing, which is not what I expected from a browser game about a garage startup.
Played a round and the dry announcer cracking jokes while my runway hit zero genuinely made me laugh out loud. The MRR and churn meters actually click once you watch them shift with each ship.