Start, grow, and scale your inbound marketing and SEO strategy with a toolset optimized for results — not vanity metrics. Positional connects the workflow from end to end, from keyword research to content optimization and analytics.
Hello Everyone 👋 I’m Nate and with my cofounder @matthew_c_lenhard, we are thrilled to launch Positional on Product Hunt!
About ten years ago, we fell in love with inbound marketing, particularly content marketing and SEO. Since then, we’ve built and scaled content channels in some of the world’s most competitive industries (e.g., consumer finance, and developer tools).
We’ve wanted to start Positional since at least 2019. As content marketers and SEOs, we found ourselves constantly jumping between 6-7 separate tools throughout the day. We had one toolset for keyword research, another for content optimization, yet another for internal linking, and then an entirely different set of tools for measuring the success of our channel and analytics.
With Positional, our goal is to bring the entire workflow together. Positional takes you from start to finish, from ideation to optimization and analytics.
We’re early in our journey, so we're really happy to show this to you all. Thank you for reading about it! Please let us know your thoughts and questions in the comments.
Nate and the team provide the best customer service. Being they are building the product, true experts and truly good humans, this product will do nothing but get better and better.
Upon first use, I knew it was different. Where most tools have feature bloat, positional comes at it from a more practical manner. Content and AI merge in the software beautifully.
Great product! Great team!
Very easy to use tool with a great team behind it. Unlike other SEO-focused tools, I found Positional helpful both when brainstorming ideas and then when scoping out the creation of content.
Built by experts, it's very accessible for folks looking for something that'll help them launch their first SEO-focused growth strategy.
In launching Category Pages, SEO was a big consideration - a main goal of this feature. Positional helped us assess progress without creating noise or confusion.
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Positional