Launched this week
Pinova
Attract & Close more leads with Pinova
4 followers
Attract & Close more leads with Pinova
4 followers
The platform that responds to every lead in 90 seconds, follows up automatically, and gives you a website that looks like a luxury agency built it.













RiteKit Company Logo API
@pinova_inc That $14k story is a powerful reminder of how much timing matters in real estate. The fragmentation angle you uncovered during development is really interesting—most solutions focus on speed, but you're right that agents juggling multiple channels and tools is probably the actual bottleneck. How are agents typically managing leads across different sources before Pinova?
@osakasaul Great question, and honestly the answer is kind of painful to say out loud.
Before Pinova, most agents are managing leads like this: Zillow emails them a lead → they respond from Gmail. Facebook sends another → it sits in Meta's lead center until they remember to check it. Realtor.com has its own app. Their brokerage might have a CRM they were told to use but never fully adopted. And their 'follow-up system' is usually a mix of sticky notes, a Notes app, and good intentions.
The average agent we onboarded was juggling 4-6 places where leads could land, with no unified view and no automation. So a lead from a Sunday open house might get a follow-up Monday morning... or Wednesday... or never, because life happened.
What really surprised us: it wasn't even that agents didn't want a system. Most had tried CRMs before. The problem was that setting one up required a level of technical lift they didn't have time for. So they'd half-configure it, get busy, and revert to chaos.
That's actually why we built concierge onboarding into every plan, we set up the entire platform for them on a live call. Because the best CRM in the world doesn't help if it's sitting at 30% setup.
With RiteKit, did you run into a similar 'tool adoption' problem where users had the right tool but weren't using it fully?