I'd be curious re product thoughts about emulating existing APIs like the one of HipChat or Slack to benefit from existing integrations vs building out new concepts/specific APIs.
IIRC HipChat took the route to emulate the Campfire API + also support their own API for HipChat specific functionality.
I guess this can also backfire if everyone only integrates using the 'generic/emulated' API.
#randomramblings
This looks interesting but I can imagine it being hard to convince companies to implement it, since they already have other chat tools. I got the gist from your website that it's to replace Slack or Hipchat, so how do you plan to address that?
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