Pencil is an enterprise AI marketing platform that lets teams generate text, image, and video ads across channels like Meta, Google, TikTok, and LinkedIn. It aggregates 50+ AI models (OpenAI, Google, Stability AI, Adobe Firefly) in one open platform so you never get locked into a single provider. Built-in brand governance, predictive scoring, and approval workflows keep everything on-brand and on-budget. Trusted by Diageo, Unilever, and Google. Part of The Brandtech Group. Founded 2018.
@norman_packard1 we tried to understand the human creative process at a simple level so we could automate the un-fun bits (failed experiments, repetitive details) and amplify the fun bits (brainstorming, results)
Report
Extremely easy to use- saves hours of time on creative.
Pencil
Pencil
Pencil
Pencil
Swapstack
Pencil