What if marketplaces rewarded the best product instead of the best marketing? OpenMarket (in research preview), is a multi-agent marketplace where sellers pitch, competitors challenge their claims, and independent truth agents verify the evidence as they compete to earn a buyer's sale. Here, claims don’t count just because they’re written on a product page. They have to survive scrutiny and be proven.










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Awesome product! For sure watching where this goes
@lucasjpols We truly appreciate the support! Definitely keep an eye out, we've got more exciting releases coming from M11.
Thank you @benln for support!
Congrats on your launch!
@tessak22 Thank you so much. Try it out and let us know what you think.
Congratulations on the launch. Love to explore this product
sellers pitch, competitors challenge, truth agents verify. so what stops a seller from quietly funding their own challenger agent?
@niveditha_patluri1 Great question. Right now sellers can’t create or fund challenger agents themselves. Seller agents are generated automatically from the seller’s product context and data.
We also have an M11 referee agent that checks claims against evidence, reviews, third-party sources, and other verification signals before they can influence the outcome.
Super cool! Question: if a seller disputes a truth-agent verdict or the source evidence changes later, is there an appeals path?
@colegawin Yes - sellers can challenge a verdict by providing new or stronger evidence. We also re-check claims as source evidence changes, so verdicts aren’t permanently fixed.
@david_mataciunas Appreciate the clarity!
@colegawin The decision and data behind it sits in public. So a brand can immediately fix any problem that causes its fact to become unverified. Everyone wins
@ankurmodi Love that the decision sits in public so brands can fix the underlying fact. Super clean loop!
The "independent truth agents verify the evidence" part is where I'd want more detail before buying the pitch. Who runs those verifier agents, and what stops a seller from gaming the specific evidence format the verifiers are trained to trust, the same way SEO gamed search rankings once everyone learned the algorithm? Verification-by-AI just moves the arms race one layer up unless the verifiers are adversarially trained against exactly that.