Naked Labs

Your body, like never before

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Naked is a Wifi and Bluetooth enabled mirror that scans your body. See your body in 3D, capture measurements, body fat %, and weight. #GetNaked
Naked Home Body Scanner gallery image
Naked Home Body Scanner gallery image
Naked Home Body Scanner gallery image
Naked Home Body Scanner gallery image
Naked Home Body Scanner gallery image
Naked Home Body Scanner gallery image
Naked Home Body Scanner gallery image
Launch tags:Health & Fitness•Home•Internet of Things
Launch Team
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What do you think? …

Farhad Farahbakhshian
Maker
Good morning ProductHunt, We’re excited to announce that Naked starts shipping today. This journey began 3 years ago with just my co-founder Ed and I, and the team (now close to 50) has been hard at work bringing the product to life with backing from Founders Fund, NEA, and others. We can’t begin to express how excited we are to deliver Naked to our customers’ homes. This product is designed to provide folks with a more holistic way of tracking their fitness progress. We want to take the focus off of the scale and help users visualize their progress faster than anything else. As an special offer to all you Hunters out there, you can use NAKED-HUNT for $100 off a Naked. As we are currently in the process of fulfilling all of our pre-orders before shipping new orders, we are taking deposits on our website to ship at the end of the year. Please feel free to ask myself and my co-founder Ed any questions you might have about the technology, the app, the team, and our future vision for Naked. Cheers, Farhad
Vijay Ullal
@farhad_farahbakhshian congratulations on launching. It looks like this is a very unique product. I don’t see any others with the same functionality in this price range. The main application is fitness. Any other that you foresee down the road?
Farhad Farahbakhshian
Maker
@vullal1 -- we're seeing some really interesting applications that could be enabled with Naked. The need for body information and a platform to host it will grow over time. Imagine being able to see how clothes fit with without ever having to try them on. Or, getting real-time advice from your trainer or physician based on how your body is changing over time. At a high level, we think that having a digital version of you will help conform the world to your body.
Andrew Farah
@farhad_farahbakhshian Nice work! I imagine the data you'll collect will be interesting at a larger scale. Do you imagine there will be value to the broader dataset or trend analysis becomes possible? i.e. Workouts that are most effective, diets, etc?
Ed Sclater
Maker
@farhad_farahbakhshian @andrewfarah Absolutely! We're already actively engaging in research to understand how your body shape and metrics relate to health outcomes and success in both exercise and nutrition programs.
Hadi Farnoud
@farhad_farahbakhshian awesome product! Keep it up
Ryan Hoover
Product Hunt
How does the accuracy of this compare to things like BodySpec (which I've used before), @farhad_farahbakhshian?
Farhad Farahbakhshian
Maker
@rrhoover -- Good question. We're actually using body spec and other DXA systems as a reference method, our body fat algorithms are accurate to approximately +/- 2.5%. This is considerably higher than other in home body composition assessments, like bioimpedance, which has an accuracy of approximately +/- 8% and fluctuates markedly with varying levels of hydration. The most challenging thing about measuring body fat accurately is that it's very difficult to establish ground truth. Hence, why we're using DXA as our reference.
Christina Rath
Hi! Excited to get my preorder scanner in a few weeks. Are there any new features or updates in the works from the initial product we reserved?
Farhad Farahbakhshian
Maker
Hi @christinarath -- One of the new features that you should see on the app is side by side comparisons. This allows you to compare two avatars from two different dates and see how every health metric has changed. Check it out on the product page of our website (link below). https://nakedlabs.com/naked-home... We're currently building a really cool feature that will show you what you would look like at different body compositions. For example, you can see how your body would look with 5lb more muscle or 5lb less fat.
Lindsay Greene
Can't wait to get our pre-ordered scanner! This is going to be a game changer in my health & fitness journey.
Farhad Farahbakhshian
Maker
@lggreenie -- thank you for the support! Very excited to get you your Naked. Which batch are you in?
Lindsay Greene
@farhad_farahbakhshian Batch 0. The OG's :)
Farhad Farahbakhshian
Maker
@lggreenie -- you should be getting your Naked this week :)
Omar Al Essa
Chubble
Would be interesting to integrate it with online shopping sites to find the perfect fit for your body, specially the feet size.
Ed Sclater
Maker
@omaressa14 online shopping is definitely an area we can add significant value to, particularly in the clothing space. We're part of an interesting pilot right now. Feet size is a little more challenging, hence why there are companies that focus just on scanning feet
Matt Van Horn
June Oven
When pitching your products to friends, partners and investors is it ever awkward to show them your scans?
Farhad Farahbakhshian
Maker
@mvanhorn -- it's nice to flip dynamics with the investors actually. Having an investor get Naked and take a scan never gets old :) Family and friends get pretty fun if you're doing some type of fitness challenge together. My bother and I tend to get pretty competitive.
Jared Allgood
Cool looking scans! How do you think a scan is better or more actionable than just tracking my weight over time?
Ed Sclater
Maker
@jared_allgood Great question! The problem with weight is that it distills your entire health down to a single one-dimensional number that doesn't tell the whole story. However, your scan will provide you the rich visual information to keep doing what you're doing, if for example, your weight is unchanged but you've gained 5lbs of muscle and lost 5lbs of fat.
Andy Smith
@jared_allgood I've been a Naked tester since April. I can tell you that the initial advantage is being able to see and measure the impact of a localized muscle program (e.g. seeing calf / bicep diameter change). Also, seeing hips/waistline shrink never gets old. The broader effect is knowing in the back of my mind that no matter what, I'll scan tomorrow or the next day. Naked is so accurate that skipping a workout day or eating unhealthily is going to show up quickly both in my numbers and in my 3D model. So as a commitment device, it has functioned a lot like a human personal trainer might. It kept me on a flawless 60-day fitness challenge for the first time in my life.
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