Nail Your Niche

Find product market fit faster

142 followers

Find product market fit faster

142 followers

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Lead generation software

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Online learning

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Startup communities

Early stage startup founders often think marketing is something you do *after* you hit product-market fit. In fact, marketing is essential to *achieving* product-market fit. You need it from the beginning. This course teaches proven tactics you can use today.

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Launch tags:Marketing•Startup Lessons•Growth Hacks

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LightfieldAI-native CRM that builds itself and does work for you

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Lex

Maker

📌

Hey y'all! Super excited to be hunting Sonia's very first course!! Sonia has been working in early stage startups for 8 years now, both as a fractional CMO and as the first marketer at Atmos, a home building startup where she led growth from $0 through YC, Seed, and Series A. Along the way I've benefitted a TON from her advice. She always has the most useful tactics to help early-stage companies find their initial niche. You'll be able to go through this course quickly and easily come away with a dozen or more things that you can implement immediately in your startup, each of which increase your odds of finding product-market fit faster. Founders, would love to hear what kinds of questions you have or things that are top of mind for you when it comes to marketing!

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2yr ago

@nbashaw I’m currently working on completing my PMF stage, and I’ve read and studied a lot of materials, so I feel like I’ve got a good grasp of it. This course looks interesting, and I think it could be worth checking out. However, I’m curious—if I have no ideas about what product to build, what should my first step be? Also, what are some actionable, low-cost strategies for achieving PMF without spending money?

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2yr ago

@nbashaw Sonia's experience in early-stage startups makes her a valuable resource for founders seeking guidance on product-market fit. The focus on practical tactics and actionable advice aligns well with the needs of early-stage companies. Here are some questions for further exploration: - What specific topics or areas of marketing will the course cover (e.g., customer acquisition, branding, content strategy)? - Who is the ideal target audience for this course (e.g., first-time founders, tech startups)? - What is the format of the course (e.g., videos, lectures, interactive exercises)? As a developer with experience in marketing and startup growth, I'm interested in how Sonia's course can be further enhanced. Here are some potential areas for collaboration: - Assisting in developing additional course content or case studies. - Incorporating interactive elements like quizzes, exercises, or simulations to enhance the learning experience. - Creating a community platform for course participants to connect, share experiences, and receive ongoing support. I'd love to learn more about the course content and explore opportunities to contribute to its development. Additionally, I'm interested in hearing from other Product Hunt users about their marketing challenges and what they hope to gain from Sonia's course.

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2yr ago

HarnessRouter

Congrats @nbashaw @soniabaschez ! Loving the focus on actionable tactics for early-stage founders! Sonia, how do you suggest balancing the time and resources between product development and marketing efforts? Would love to hear more!

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2yr ago

Editapp

Congratulations on the launch, @soniabaschez Absolutely spot on! Many early-stage founders overlook the importance of marketing in the journey to product-market fit. This course sounds like a fantastic resource. Can't wait to see the impact it makes! 🔥

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2yr ago

Build Check

Hey Sonia! The course looks like a powerful one. It's true that founders often hesitate on focusing to MKT and this can be more than helpful on that. Hope all the makers feel the same and wish you all the best here

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2yr ago

Cool concept, launching courses on product hunt aimed at early-stage startups. I'd imagine heaps of founders here would be interested. Good luck @nbashaw 🤠

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2yr ago

Congrats on this launch! Most of us have been there - underestimating the importance of marketing in the beginning.

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2yr ago

Honestly this feels like you're putting the cart before the horse, why should I invest in marketing when I don't even know if my product is good yet, it's like dressing up before you even know if you're going to a party, I'd rather spend my energy on making sure my product works first then think about marketing later, this approach seems a bit backwards to me

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2yr ago

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