Hey Product Hunt! 👋

I'm Thibault, co-founder of Middlewr. Excited (and nervous) to share what we've been building.

The problem we kept hitting:

Every marketing team I've worked with ends up duct-taping 4-5 tools together — a shortener, a redirect manager, an analytics dashboard, an A/B testing setup... and somehow making them talk to each other. It's fragile, expensive, and you lose visibility on what actually happens between the click and the destination.

So we built Middlewr — a programmable link engine.

Instead of chaining separate tools, you compose routing workflows visually:

- 🌍 Geo-routing — send users to the right regional page automatically

- 📱 Device targeting — deep-link iOS vs. Android vs. desktop

- ⚡ A/B split testing — deterministic traffic splitting, no flicker

- 🕐 Time-based rules — activate campaigns on schedule

- 🔗 ...and you can chain all of these together in one workflow

Everything runs on 300+ Cloudflare edge locations with sub-10ms resolution. No cold starts, no latency spikes.

What else is included:

- Real-time analytics (not batched — you see clicks as they happen)

- Custom domains with auto-SSL

- Branded QR codes with logo upload

- Team workspaces with granular role-based permissions

- Full REST API + webhooks for automation

- Privacy-first: no third-party tracking cookies

Where we are:

We're a small team spread across the globe — one in Stockholm, one in Montréal — bootstrapping this. Middlewr is live and ready to use. We'd love for you to try it and tell us what's missing.

🎁 Product Hunt exclusive: use code PRODUCTHUNT for 50% off for 3 months. No credit card needed to start your free 7-day trial.

Would love your feedback, questions, roasts — all of it. I'll be here all day answering!