Like the vast majority of human beings, the three founders of Marco have been using email on a daily basis since we were in our early teens. We've used just about everything – AOL back in the day, Yahoo, Gmail, iCloud, Outlook, Fastmail, etc. These days, we've got one or more personal email addresses, and lots of work email addresses for various companies and positions. Typically our email workflow involves keeping a Gmail tab open for each email address we want to monitor/use that day. It's less than ideal. Things changed for me – Isaac – when I finally succumbed to the iPhone earlier this year. Although I use OSX, I've always been a diehard Android user. After growing more and more unhappy with Google, I decided to swap everything over to Apple. That means both hardware and software. I migrated my custom domain email from being Gmail-based to iCloud-based. In doing so, I realised that I would then need to use the Apple Mail app, as I now had a daily-use email address which was not Google-hosted. I spent a few weeks using Apple Mail on both OSX and iOS. It's not great. The UI/UX is outdated, slow, and frankly buggy. The final straw was discovering that Apple Mail on iOS sends emails in a different font size than Apple Mail on OSX, and this setting cannot be configured — you can only change it on a per-email basis. This kicked off a roughly two week process of evaluating all email client products available. I found that they broadly fall into three categories: 1. Legacy – functional, but lacks modern features, looks terrible, not cross-platform. 2. Questionable business model – apps that are great, but... sell your data. 3. Expensive – a handful of email apps are genuinely fantastic, but the cost is out of reach unless your employer is paying your way. I would love to use Superhuman, but have a hard time justifying paying $300-$400/year for a personal email client. They also do not support iCloud. In the end, I settled on Missive as my daily driver, as it suits my needs the best out of all available options. That said, Missive is also quite expensive outside of their free tier, and their product is fundamentally built for team collaboration and shared inboxes. I found it shocking to discover that there was not a single email client on the market that suited my relatively common/normal needs. There's a gap in the market, and we are filling it.

Marco

All your emails. One place.

All your emails. One place.