Layar

This seems like the perfect thing for an AR company to get into, you need people on both sides of the platform, those to make content and those to consume. I am excited to see how this affects consumer adoption of AR.

I really love the AR landscape, and this is actually the best implementation I've ever seen. Super cool

I got a look at how this app is being applied in a magazine today... it seems to open up some really interesting possibilities that bridge content with the real world.