First, the install is genuinely a two-minute job. We added the npm package and started seeing agent traffic the same day, no infra work. Second, it's the only tool I've found that treats bots and AI agents as something to understand rather than just block. Seeing which pages ChatGPT and Claude actually cite, and which agents are crawling what, has reshaped how we think about SEO/AEO and content strategy at Boraspeak.