Hey Product Hunt! Boris here, founder of Heywrite. I've spent over a decade helping tech startups build content strategies from scratch. The pattern I kept seeing: companies publish blog post after blog post, and nobody reads any of them. Not even the people who published them. The posts exist for SEO, not for readers. Bounce rates are through the roof. Rankings eventually slide too. AI writing tools made this worse. The volume went up. The quality went down. The internet is now flooded with blog posts that say nothing, written for crawlers instead of people. And here's the thing: if you wouldn't want to read your own blog post, why would your customers? That's the idea behind Heywrite. We think every article published on the internet should be worth someone's time. If there's no value in reading it, there's no reason to post it. We already have too much content. Producing more of it, but worse, just for the sake of SEO, doesn't help anyone. So we built a tool around that principle: we won't produce anything for our users that we ourselves wouldn't enjoy reading. Every article is built around your brand, grounded in real sources, with verified claims. The writing doesn't read like AI slop because we've spent months tuning the output to strip the patterns that make AI content feel empty. We're a small team, bootstrapped, and shipping fast. Would love your feedback, especially on the output quality. Try it, generate an article, and tell me honestly: would you read it? Free trial gives you 2 articles. That's enough to see if it works.

Heywrite

Write blog posts you'd actually want to read yourself

Write blog posts you'd actually want to read yourself