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Upon a Google search, it looks like a couple other people are using this name. If you have the IP send out cease and desists and lock up the brand for when you have earned media coming in + brand equity built. Believe it or not, this is a perfect product for a subscription based roll out. Determine your CPA (drive down), LTV (drive up) and churn rate (drive down) - you could scale this up and drive a niche business with free cash flow. This has a lot of compelling CTAs and customer personas you could lead with.
See:
- http://www.toiletpapervalet.com/
- https://us.whogivesacrap.org/
