Launching today

Grow or die

Launching today

Know if your AI product is growing profitably

10 followers

Know if your AI product is growing profitably

10 followers

Visit website

Grow or Die joins traffic, payments, and server-side model usage to show revenue per visitor, AI cost per visitor, and contribution profit. See which customers, features, and models create or destroy margin—without storing prompts or outputs.

Free Options

Launch tags:Analytics

Launch Team

Framer AI AgentsDesign and publish professional sites with AI

Promoted

DROP

Maker

📌

Hey Product Hunt 👋 I built Grow or Die after watching AI products celebrate traffic and MRR while treating model cost as an unrelated bill. For AI software, that leaves the most important question unanswered: did growth create margin? Grow or Die connects: • GA4 or PostHog for visitors • Stripe or Lemon Squeezy for paid revenue and refunds • a server-side SDK for OpenAI or Anthropic usage Then it gives you one shared equation: Revenue / visitor − AI cost / visitor = profit / visitor The deliberate choices: • no prompt or output storage • no model API keys • failed and timed-out calls still count when tokens were consumed • missing or unpriced data stays missing • one prioritized profit action instead of dozens of generic recommendations It is for founders and small AI product teams who need to know which customers, features, or model choices are actually profitable. Pricing is $289/year, with unlimited events, one user, one replaceable website slot, and three years of event retention. I’d especially love feedback on two things: 1. Is the visitor-level equation the fastest way to understand AI unit economics? 2. Which margin breakdown would help you act first: customer, feature, or model? Thanks for taking a look — I’ll be here all day answering questions.

Report

12d ago

Paperguide

This is useful product for many teams trying to build AI products

Report

3h ago

Forum Threads

p/grow-or-die

•

14h ago

For an AI product, which margin leak would you investigate first?

Most AI products have three separate dashboards:

analytics tells you who arrived

billing tells you who paid

model providers tell you what tokens cost

p/grow-or-die

•

11d ago

Would you rather double your users or halve your AI cost?

You have one quarter and enough engineering capacity to do only one:

A. Double active users, with the same unit economics

B. Cut AI cost per successful outcome by 50%, with no user growth

p/grow-or-die

•

12d ago

Your power users might be your worst customers

Everyone tells founders to love their power users.

But in an AI product, the most active customer may be hammering your most expensive feature, triggering retries, opening five conversations at once and paying the same flat fee as everyone else.

View all