So yeah, not a new idea... Just a better interface. If you've ever looked for a recipe online, you probably know how frustrating it can be to scroll through long blog posts and slow-loading ads to get to the actual recipe. If you've ever brought this issue up in public, you might also know how sensitive food bloggers are on the topic. Search engines ten to favor a format of recipe content that can be a little obnoxious to users. Food bloggers embrace this format in order to make their 'bread & butter'. It is a lose, lose, lose situation. There are existing solutions, browser extensions which allow you to skip right to a recipe. But I have found the UX to be consistently frustrating. These tools are often slow and clunky, and they usually get in the way of the quality content that bloggers have poured so much energy into producing. And that's where this extension is different. Here's how it works: 1. The extension detects a recipe and the icon color changes in the toolbar. 2. Click on the icon to toggle a minimally invasive popover that allows you to view the recipe. That's it. Keep your scroll position on the blog post. Toggle on and off the recipe popover any time you need it. If you don't need the extension, it just stays in the background and doesn't mess with your browsing experience. It simply makes consuming recipes online a better experience.

Funky Radish - Recipe Collector

A universal 'click to view recipe' button.

A universal 'click to view recipe' button.