Launched this week
Effects SDK helps developers add production-ready AI video and audio effects to web, desktop, and mobile apps. Add background blur, virtual backgrounds, smart framing, lighting correction, beautification, overlays, avatars, and real-time noise suppression — all running client-side, without sending video or audio to our servers.
@maxim_troshin Which feature has delivered the biggest impact for your users so far?
Effects SDK
@hambali_salisu Currently, I’d say the most impactful features are background blur and replacement, along with noise suppression. They solve the most common problems users face during video and audio calls and improve the experience immediately.
how long does it take it deploy this app?
Effects SDK
@adamkamaneh It really depends on the platform and whether the UI and user flow are already prepared.
For example, one of our fastest web integrations took only about four hours from the start of development to production.
We also help customers with the initial integration, so the process is usually much faster and smoother.
the client-side-only claim is the entire product for privacy-sensitive verticals like healthcare and legal.
real q: how does a developer using effects SDK prove that to THEIR users? like is there a signed attestation, a build hash, anything they can point at when a security review comes in? asking because most "runs on device" claims collapse the first time someone asks "prove it."
Effects SDK
@hamza_afzal_butt Thanks! The setup is designed to be straightforward. For the web version, a basic integration usually takes only a few dozen lines of code: you pass the existing camera stream to the SDK, enable the required effects, and receive a processed stream that can be used in your current WebRTC or video pipeline.
For native platforms, we also provide ready-made integration wrappers for WebRTC builds. They handle the low-level work with raw video frames, so developers don’t need to build the entire frame-processing pipeline themselves.
We also provide examples and integrations for platforms such as LiveKit, Cloudflare Meet, and Zoom SDK. The heaviest resources, including AI models and WASM modules, are loaded dynamically, so applications only load what they actually use.
From my experience, creating the application UI and designing the right user flow usually takes more time than integrating the SDK itself.
@maxim_troshin Love that everything runs client side. Huge win for privacy and latency.
Effects SDK
@elijah_vincent1 Thank you! It was a major challenge for us, especially across different browsers, where performance is still far from native. We spent a lot of time optimizing the processing pipeline to keep everything running smoothly on-device.
Congrates! I’m curious how you’re thinking about real-time performance for AI video and audio effects. Are you targeting browser apps, native mobile, desktop, or more server-side use cases first?
ChatWebby AI
Since Effects SDK runs entirely client-side, how does performance hold up on lower-end devices when you stack multiple effects together, like background blur plus noise suppression at the same time?