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Maker
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Hey Product Hunt 👋
I'm Ritesh, the maker of Earmark. Thanks for checking it out.
This one started with a frustration I couldn't shake. I had SIPs running across a bunch of funds and folios, and every app could tell me what I owned and my XIRR — but none could answer the question I actually cared about: am I on track for the things I'm investing for? The house, retirement, my kid's education. The goals were the whole point, and they were nowhere on the screen.
So I built Earmark. It's a goal-based mutual fund tracker for Indian retail investors. You upload your CAS, and every rupee gets mapped to a purpose — so instead of a wall of numbers, you see whether each goal is actually funded and on pace.
The one deliberate choice I want to call out: Earmark doesn't sell funds. No distribution, no commissions, no nudging you toward the next SIP. Most "free" trackers here are distributors first — their incentive is to keep you transacting. Earmark's only job is to tell you the truth about your goals. That's the whole product.
It's early and built solo, so I'd genuinely love your feedback — especially from fellow Indian investors. What breaks the goal-tracking experience for you today? What would make you actually switch off your broker's app?
Tagline says it best: every investment should have a purpose. 🎯