Draftly

Earlier this year, while managing B2B cold email marketing for several advertising agencies, I noticed a significant gap in solutions for crafting unique email personalizations at scale. My initial approach involved manually searching each prospect’s website to find something personal to comment on or compliment, which, although effective, proved to be slow and inefficient. To address this, I developed a web-scraping algorithm that extracts relevant information from each website and then uses ChatGPT to generate personalized content. After fine-tuning the prompts, I achieved a level of personalization comparable to my manual efforts. A few months later, this project evolved into Draftly, the platform you're now viewing. While there may still be bugs and plenty of features to add, I am excited to hear the community's thoughts on the future of AI in targeted messaging.