ClayHog
See what AI says about your brand and competitors
249 followers
See what AI says about your brand and competitors
249 followers
See what ChatGPT, Gemini, Perplexity, Claude & AI Overviews really say about your brand. Track your visibility, measure sentiment, and uncover why competitors rank above you in AI answers. Free 7-day trial.
Any aspiration to create something similar for personal brands that are present on social media? :)
@busmark_w_nika not right now, but we’ve heard this a few times already, so it might be something we look into down the line 🙂
Cool Nik! Sounds awesome. Just guessing if it works to analyze competitors presence? I mean, if I can check what AI tells about my competitors
Thank you @german_merlo1 yes, definitely - that’s actually a big part of the value.
With ClayHog, you’re not limited to tracking just your own brand. You can also run the same prompts against your competitors and see how they show up across AI tools like ChatGPT, Perplexity, and Gemini
Given that tools like ChatGPT and Perplexity generate non deterministic answers, how do you ensure tracking consistency?
@lak7 You’re right - tools like ChatGPT and Perplexity AI are non-deterministic, so a single response isn’t reliable on its own. To ensure consistency, we don’t rely on one answer - we rely on patterns over time.
We do that by:
Running the same prompts repeatedly on a schedule
Normalizing results (same prompts, same structure, controlled setup)
Aggregating outputs to identify stable signals (mentions, citations, competitors)
Tracking trends instead of snapshots
So instead of asking “what did the model say once?”, we ask: “what does the model consistently say over time?”
That’s how you turn non-deterministic outputs into something measurable and actionable.
With ClayHog, this is handled automatically - so you get a reliable view of your AI visibility without being affected by one-off variations.
First of all, congrats on the launch of this project. Second of all - great idea. I'm digging through it, but I think it's something that we all were missing in the present landscape overflown with tools for SEO, SEM, etc. Great stuff.
Do you plan some free version for "small projects" led by 1-person teams? ;)
Hi!
It's very interesting. Will you make a development to include Colombia in the measurement?