Cello

Hey Product Hunt! 👋 Stefan, CEO & co-founder of Cello here - and stoked to announce that we’ve just hit a milestone of 1 million monthly enabled Cello users! To celebrate, we're offering an awesome deal (details below) but first let me tell you what people are excited about. What is Cello? 💜 Cello is the only all-in-one referral platform to reward your users and affiliates for sharing the product they love - yours! Our platform lets you launch a referral program in hours and run it on autopilot. What problem do we solve? 💡 Great products deserve to be shared. So why is it so hard to let users share the products they love? High customer acquisition costs and pricey marketing channels hinder growth, especially in the B2B SaaS space, where easy-to-set-up referral tools are lacking. As a serial founder and former revenue lead at Shore, I faced the difficulty of scaling word of mouth. We wanted a referral program for our users but couldn't find a suitable tool. Building one internally proved harder than expected. Frustrated by the lack of solutions, I teamed up with my co-founder Bob to create Cello. How do we compare to competitors? ✨ Seamlessly Integrated: Blends naturally with your tool for effortless sharing. 🎁 Personal Rewards: Offer users and affiliates personal monetary rewards for sharing. 🔔 Continuous Engagement: Keep referrals active with notifications. ⚙️ Automated Setup: Easy to set up and fully automated, freeing you to grow your program. 🤖 AI-Based Improvements: Enhance your program with Cello insights and recommendations. ✅ Full Compliance: No worries about tax reporting with personal rewards. 🤝🏻 Success-Based: Test your channel in hours and pay only for success! Who do we solve it for? 🎯 Our focus is B2B SaaS, but we also support platforms and have several B2C customers. How well does Cello work? 😻 Many top SaaS companies, such as Typeform, Butter, Join, and tl;dv, already use Cello. The results are impressive: up to 65% free-to-paid conversion rates and additional monthly revenue growth of > 15% via referrals. Why try Cello today? 🤟🏻 Get started with Cello for free today! For a limited time (until the end of June), enjoy a €1000 discount on any paid plan. Leverage the power of word-of-mouth marketing and watch your customer base grow. We're excited to launch Cello and eager for your feedback after 2.5 years of development. PS: Thanks, @chrismessina, for your trust, support, and brilliant advice. Let's reinvent how companies sell their products together.😍

Heck yeah! I always skimmed the internet for a good referral programme vendor and all of them seemed intransparent, and a shit ton of work to implement.. With cello, it's easy af! I remember we got rolling in a few days on production with tl;dv, and are benefiting from customer-led-growth ever since, thanks to Cello! Also, the team is icing on the cake. Glad to partner with them since 2 Years :)

Congrats! Oh wow, what a discount, I like the simplicity of the platform, you claim 4h dev time is needed, can you assist with implementation from yur side?

Congrats on a launch! Onboarding is great! Think I've learned thing or two how we need to treat our new users ;)

Big congratulations & shoutout to the amazing team over at Cello 🚀. Big fans of the company & product over here at Typeform and excited to see our incentivised viral growth loop continue to grow thanks to Cello. From first encountering them via the growth unhinged newsletter I could see straight away they were perfectly positioned for the PLG SaaS space and it was a very easy decision to try them out. After the frictionless set up and promising results I am very excited to see where we can go from here 💪🏼. Would 100% recommend to anyone working in the growth space looking for a quick way to test or improve upon an important growth loop.

Love the product - great way to easily implement both user and affiliate referral programs for SaaS businesses. While most companies have either one or the other, this will be a game-changer to allow firms that want to outsource such a program to grow and thrive. What's on the roadmap for affiliate referrals? It's one of the fastest-growing marketing channels, so would be great to hear how Cello is planning to leverage this.

In March, I explored activating a referral program for my startup and contacted Cello. I was impressed by their meticulous approach. The team clearly explained the best practices, potential pitfalls, and most importantly, the optimal timing for launch. Their service was exceptional in every way!