When it comes to political and cause-driven initiatives, SS+K creates killer products that live at the intersection of creative and technology. It was no surprise to us that they created a totally different kind of experience with a treasure trove of quotes from a certain presidential candidate — a chatbot that's a far cry from the friendly assistants we've become used to interacting with, all in service of motivating action this election.
We were thrilled they picked Dexter to build on. I love it when non-linear storytelling succeeds, and believe BFF Trump is just a wonderful execution of the method. I consider myself pretty well-informed, and there’s more absurdity to this man than I could have ever imagined. I’ll leave it to @kskobac and @claudiacukrov to talk about the bot’s evolution!
MOB: Mother Of all Bots