AppFollow is an integrated service for working with app stores. It includes tools for App Store Optimization, customer support automation, organic install increase, competitor research, app performance monitoring and analysis.
People often use Product Hunt to search for their next personal or work tool. Encourage your community to leave reviews on Product Hunt — they play a key role in helping users to discover (ooh, SEO!) and select your product.
Use website badges to encourage your community to follow you on Product Hunt. They're easy to embed on your homepage or footer, and subscribers can keep track of future product updates.