AnyTrack is the next generation Ad Tracking Platform: ⚙️ Connect instantly your marketing stack (JS & Server-Side API) 🗂 Optimize your ads with real time data ⚡️ Retarget granular audiences everywhere 💡 Best for DTC, Lead Gen & Affiliates
Hello ProductHunt!
Every single marketer knows that conversion tracking can be a real pain, let alone attribution.
But since Apple released their iOS 14 Tracking Transparency, this pain has reached an all Time High!
And while it's true that AnyTrack solves the iOS 14 tracking challenge, it wasn't the primary reason that led us to build AnyTrack.
Conversion Tracking was a pain before Apple implemented ITP or ATT.
It was a pain because it was boxed into a little world called the "thank you page".
And as most marketers know: the "thank you page" is a thing of the past.
In fact, conversions are everywhere, have many shapes, and reveal all kind of intents.
They happen online, offline, across domains, platforms, and APIs.
So how do you close the "conversion loop" when third party pixels are blocked, data gets skewed because of messed up UTMs that attribute 50% of your conversions to your "confirmation email" notifications?
That's why we've built AnyTrack.
A platform that orchestrates your entire marketing data flow across any marketing stack. That connects the dots, across any type of funnels, whether eCommerce, lead gen, and even affiliate marketing.
We wanted to solve the tracking maze, not only by providing stellar tracking, but by letting anyone implementing it in a matter of minutes, and get a fair fight on the ad auction.
💡 Long story short: AnyTrack = "less is more"🚀
✅ You don't need to be a geek to get good data
✅ You don't need to break the bank to get our platform
✅ It is "Plug & Play"
✅ It integrates seamlessly with any marketing stack
✅ It covers any type of marketing funnel
✅ Insights and data connections are near real time
✅ Everything runs client-side and server-side
✅ You can extend it with Zapier or other webhook providers.
Since our first release in 2020, we've been compared with many platforms. From Segment, Google Tag Manager, Google Analytics, and even Zapier...
Since these platforms are well known in the community, I will be more than happy to answer any questions, feedback and answer any tracking challenges.
If I've picked your curiosity, and you want to solve a burning tracking challenge - you can try free for 14 days, and get a 40% discount on any of our plans for the next 2 months.
My team and I will be around today to answer your questions here, and via our support channel.
Thank you and happy tracking!
Laurent
AnyTrack is essential for anyone who wants to track real return on investment. Click attribution is hard to measure in todays world where every platform has its own pixel and its own conversion API.
I've worked in affiliate marking all my career and I've built so many tools to connect and sync data over the last 20 years. When I found AnyTrack it was like Christmas come early. AnyTrack has allowed me to forget about the attribution complications and focus on getting traffic/sales and do what I do best. I love how simple it is to just "plug and play" using all their inbuilt integrations. Gone are the days I need to worry about adding all the pixels and events for every traffic source. I can simply connect them all to AnyTrack and add one tracking code to my sites.
I've also built many custom integrations all focused around AnyTracks custom events. I also use Integromat to further extend and enhance our workflow.
Using AnyTrack has removed the headache of online attribution and has enabled many of my projects to outperform our old manual setup ROI.
I've been an advanced user/customer of AnyTrack for many years and will continue to take advantage of letting the experts take the pain out of online attribution for many more to come.
It's the first tool I recommend when I'm consulting for other online businesses too. The first step is always to set up AnyTrack and sync pixels/data to make sure it's all being measured and tracked correctly. Then you can dig into the account performance knowing that you're looking at accurate data.
We've been using anytrack since the early days. Their affiliate networks integrations enabled us to plug our conversion data in real time to Google Analytics. There's nothing like seeing your SEO Return on investment directly in Google Analytics.
AnyTrack