Ahrefs

Online SEO tools developer

4.6•39 reviews•

555 followers

Online SEO tools developer

4.6•39 reviews•

555 followers

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SEO tools

•

Keyword research tools

You don't have to be an SEO pro to rank higher and get more traffic. Join Ahrefs – we're a powerful but easy to learn SEO toolset with a passionate community.

Ahrefs Reviews

The community submitted 39 reviews to tell us what they like about Ahrefs, what Ahrefs can do better, and more.

4.6

Based on 39 reviews

Review Ahrefs?

Reviewers broadly see Ahrefs as a strong, data-rich SEO tool they use often for backlink analysis, keyword research, competitor tracking, site audits, and content ideas. Site Explorer and Keywords Explorer come up repeatedly, along with praise for a large backlink index, reliable data, fast reports, and useful filtering. The main drawback is cost: many say pricing is steep for freelancers, small teams, and smaller agencies, with one long-time user leaving after pricing changes. Some also find the platform broad, complex, or less intuitive at first, especially for beginners.

+36

Summarized with AI

Pros

backlink analysis (18)

keyword research (16)

competitor analysis (9)

comprehensive data (7)

site audits (7)

user-friendly interface (7)

content planning (6)

fast performance (2)

Cons

pricing (12)

steep learning curve (2)

Pros

Cons

FramerLaunch websites with enterprise needs at startup speeds.

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Reviews

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Most Informative

•19 reviews

I’ve been relying on Ahrefs as my go‑to SEO powerhouse for months. The Site Explorer delivers the deepest backlink and organic‑traffic data I’ve seen, while Keyword Explorer surfaces actionable keyword ideas with accurate volume and difficulty scores. Content Explorer helps me find top‑performing topics in my niche, and the Site Audit tool flags technical issues before they hurt rankings. On the downside, the platform’s breadth means a steeper learning curve, and pricing can be prohibitive for smaller teams. Even so, Ahrefs’ data accuracy and toolset depth make it indispensable for serious SEO work.

What's great

comprehensive data (7)keyword research (16)backlink analysis (18)content planning (6)site audits (7)

What needs improvement

steep learning curve (2)pricing (12)

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53 views1yr ago

•2 reviews

AHREFS has significantly improved my approach to SEO, particularly through its powerful backlink analysis and keyword explorer features. The backlink analysis helps identify my site's link profile and new linking opportunities, while the keyword explorer offers valuable insights into search volume and difficulty for effective content planning. The user-friendly interface and regular updates keep the data fresh and accessible, even for non-experts. Although it can be pricey, the extensive features, including site audits and competitor analysis, make it worth the investment for serious marketers. Overall, AHREFS is an essential tool for enhancing SEO efforts, and I highly recommend it.

What's great

user-friendly interface (7)competitor analysis (9)keyword research (16)backlink analysis (18)site audits (7)

What needs improvement

pricing (12)

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39 views1yr ago

•2 reviews

I really like using the AHREFS SEO tool. It comes with a ‘Keyword explorer’ service which provides its users with detailed information on each keyword. Besides that, I find its option to filter the list of keyword suggestions by keyword difficulty and keyword volume super useful while researching new keywords. Apart from the ‘Keyword explorer’ function, AHREFS also has many other features and is mostly known to be one of the most powerful tools for backlink analysis. Even better, AHREFS tells you exactly how many backlinks you need to rank in the top 10 for a certain keyword. Amazing, right?

What's great

keyword research (16)backlink analysis (18)

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33 views3yr ago

•45 reviews

Ahrefs has been a game-changer for my SEO strategy. The keyword explorer is incredibly detailed, and the site audit tool helps me identify and fix issues quickly. I also love the competitive analysis features—they give me actionable insights to stay ahead in my niche. It's a bit pricey, but the value it delivers is absolutely worth it!

What's great

competitor analysis (9)keyword research (16)site audits (7)

What needs improvement

pricing (12)

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5 views1yr ago

•3 reviews

I've been using Ahrefs for the past year and it's one of the most powerful SEO tools I've worked with. Their backlink database is massive and the interface is super clean. While it’s slightly on the expensive side, the insights and competitor analysis features are worth it if you're serious about SEO.

What's great

user-friendly interface (7)competitor analysis (9)backlink analysis (18)

What needs improvement

pricing (12)

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4 views12mo ago

•4 reviews

Ahrefs has been my go-to tool for SEO research. The backlink database is massive and keyword explorer is spot on for the Aussie market. The only downside is the pricing.. it feels steep if you’re not running SEO at scale. Would love to see a lighter plan for smaller teams.

What's great

massive backlink database (1)keyword explorer (1)

What needs improvement

pricing (12)

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4 views9mo ago

•2 reviews

My preferred SEO software, use it for everything from backlink research and tracking to keyword research and competitor comparisons. Can be a bit unstable compared to SEMrush, but the filtering options are great and you can get priceless insights.

What's great

competitor analysis (9)keyword research (16)backlink analysis (18)

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4 views1yr ago

•4 reviews

One of the most reliable tools for backlink analysis and keyword tracking. The UI is clean, data is fast, and the index is among the most complete in the industry. Perfect for agencies and SEOs handling competitive niches.

What's great

fast performance (2)user-friendly interface (7)comprehensive data (7)backlink analysis (18)

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4 views11mo ago

•3 reviews

I like the most about this Ahrefs is that I can easily monitored my website performances. This is one my reliable search engine tool . How my own website ranking goes and I can easily detect internal errors or any top issues about some URLs. It is my own business guide on how to optimise my websites to reach more traffic to visit customers to my website. The dashboard are all complete from tools and reports. So far it is my best overview software in monitoring my website.

What's great

detailed reports (1)comprehensive data (7)site audits (7)

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4 views1yr ago

•22 reviews

Ahrefs is also a good SEO tool, particularly known for its strengths in backlink analysis and competitive research. Its site audit and keyword explorer features are both reliable and user-friendly. However, similar to SEMrush, it is expensive, and some of the advanced features may be hard for beginners. Overall, it’s a good tool for marketers who focus on link-building and developing an effective SEO strategy.

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3 views8mo ago

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