Vera Beauty

The Dermatologist Who Changed My Skin, and the Lesson Behind It When I was younger, I was obsessed with achieving flawless skin. It was a very Korean standard and something I cared about deeply. I went to a dermatologist in Los Angeles who did help me reach that goal, but over time I realized how much it cost me. He kept recommending more treatments. Not just one or two, but many in a short period. I trusted him. I was young. I did not know what was too much. Eventually my skin became extremely thin and sensitive. Even rubbing my face a bit too firmly after washing could leave a bruise. It took years for me to understand the damage that had happened. Later, when I began spending long stretches of time in Korea, I noticed a very different approach. Many doctors there took the time to understand what was right for my skin. They never rushed to recommend unnecessary treatments. They showed more integrity in how they guided patients. It helped me understand how wide the quality gap can be between two systems, and how much consumer awareness influences the market. That contrast eventually became a quiet driving force behind Vera. I want people to avoid the mistakes I made. Aesthetic medicine is powerful, but it can also harm if misused. People deserve guidance, safety, honesty, and education as they go through this journey. That belief is one of the roots of our company.