Whoever understands the customer best wins in the marketplace. This book will teach you how to tap into the power of Customer Intimacy and build a better business.

Reviews

 +2 reviews

Discussion

You need to become a Contributor to join the discussion - Find out how.
abasa@abasa · founder, PRIMO
You guys are all waaaaaaay too sensitive. You're looking at the words rather then the intent.
James Welch@jwelch · CEO @ innovationcompany.co.uk
@abasa this
Thiago de Carvalho@thiagoafram · Founder @ Deer Designer
The title might draw attention to the book, but I'll pass. I wouldn't call my customers 'f*cking'. Perhaps a better title could be "F*cking talk to your customers", to emphasise the action, not the subject.
abasa@abasa · founder, PRIMO
@thiagoafram Quit being so fucking sensitive. I don't like how you refer to designers as deer. :/
Thiago de Carvalho@thiagoafram · Founder @ Deer Designer
@abasa As you can see below, I'm not the only one who thinks that. Please respect everyone's opinion. If you want to call your customers like that, do it. I love what @steli is doing with close.io, always get his emails, but I'd rather respect my customers.
Steli EftiMakerHiring@steli · CEO
@thiagoafram Yeah I get where you're coming from Thiago :) I went back and forth about this but decided to just go for it even if it rubs people the wrong way. I like your variation of the title a lot though :) Next time!
Thiago de Carvalho@thiagoafram · Founder @ Deer Designer
@steli I appreciate your reply. I'm going through a moment where I'm all about the message, that's why I gave my feedback. Good luck!
Kyrylo Taranenko@kyrylo · Head of Marketing Y-Productive
First time I missed the downvote option on PH... Title really matters.
J. Pablo FernándezPro@pupeno · Founder at Dashman
Shouldn't it be "Fucking talk to your customers"? But yeah, 100% on board with the sentiment.
Rus@rusbee · Digital Marketing Manager
@pupeno More like "Just fucking talk - communication matters" :D
Steli EftiMakerHiring@steli · CEO
@pupeno Jep, didn't come up with that variation but definitely like it :)
Alvin Milton@alvinmilton · Sr Javascript Engineer
Good lookin out on the book.