Sumday

Investing how you least expect it

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#2 Product of the DayAugust 01, 2014

Reviews

Discussion

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Laura Schultink@lauraschultink · MBA Student, London Business School
Love how they're tapping into the psychology of impulse purchases and putting it to work with impulse investing. If they integrated with Pinterest, my remodel-the-house budget would be in much better shape.
Spencer Wise@spencerrwise · Founder @SperoHQ (Techstars '15)
@lauraschultink completely agree with this. Flipping impulse purchasing on its head.
Douglas MagnoliaMaker@harlotsghost · Managing Director - BNY Mellon
@lauraschultink Glad you like it. We're not on Pinterest as of yet, but it's in the queue...and mine would be in better shape as well!
Nadia Eghbal@nayafia · GitHub
@lauraschultink well said.
Becca Edwards@beccamedwards · Demand Gen @Obility
@lauraschultink Agreed. Looking forward to getting access to try it out. I wonder how or if they'll look to gamify it. A lot of people will put another few bucks into savings if it got them points or a new badge right now.
Andrew Torba@torbahax · CEO, Gab.ai #SpeakFreely
I can't believe this was built by a bank. Very cool idea, but simple has a very similar feature called "goals" that will automatically deduct the exact amount needed day by day depending on how much money you want to save by what date. It's legit.
Douglas MagnoliaMaker@harlotsghost · Managing Director - BNY Mellon
@torbahax Thank you, we've surprised a lot of our own folks as well. This is early days for us with a lot of interesting things to come. Stay tuned.
Spencer Noon@spencernoon · biz dev @SeatGeek
Hashtag investing is a really neat idea! I noticed Sumday was created by BNY Mellon. Now, can we invest in Bitcoin with it?
Douglas MagnoliaMaker@harlotsghost · Managing Director - BNY Mellon
@spencernoon Hey thanks! We’re not integrated with cryptocurrencies yet, but maybe #sumday. Stay tuned…
Nichole Elizabeth DeMeréPro@nikkielizdemere · Community Growth at Zest.is
What a gorgeous website. Oh, and I really like the idea too.
Douglas MagnoliaMaker@harlotsghost · Managing Director - BNY Mellon
@NikkiElizDemere Thank you Nichole! Our designer is blushing...request an invite code and hopefully you'll be as pleased with the service too! #sumday
James Pember@jamesepember · CEO, Sparta
Quite clever. Is it only available in the US?
Douglas MagnoliaMaker@harlotsghost · Managing Director - BNY Mellon
@jamesepember Thanks James. Right now we’re only up and running in the States, but other markets are clearly in our future.