Sumday

Love how they're tapping into the psychology of impulse purchases and putting it to work with impulse investing. If they integrated with Pinterest, my remodel-the-house budget would be in much better shape.

Hashtag investing is a really neat idea! I noticed Sumday was created by BNY Mellon. Now, can we invest in Bitcoin with it?

I can't believe this was built by a bank. Very cool idea, but simple has a very similar feature called "goals" that will automatically deduct the exact amount needed day by day depending on how much money you want to save by what date. It's legit.

What a gorgeous website. Oh, and I really like the idea too.

Quite clever. Is it only available in the US?

Personally, the "or when you’re feeling inspired with a hashtag" part made me roll my eyes and discount the credibility of the service. I'm clearly not the target demo :)

Looks kind of similar to Acorns? https://www.acorns.com/ Basically casual investments but instead of hashtags they do credit card round-ups