Notch

Notch

The full-stack ads engine built for performance teams

5.0
4 reviews

149 followers

Founded by Vinay Jain and Aman Jain (ex-Meta, Twitter), Notch is a full-stack creative system built for performance marketers. It helps teams build, test, refresh, and scale high-performing ads with full human control. From static, animated, and cinematic video ads to creative intelligence, testing, and ops, Notch reduces production time, prevents creative fatigue, and keeps every ad on-brand
This is the 2nd launch from Notch. View more
Notch Cinematic Shorts

Notch Cinematic Shorts

Create viral video ads that perform while being on-brand.
Cinematic Shorts turns your product link into fast, on-brand, high-performing video ads that you can customize as you go, at a fraction of the usual cost and time.
Notch Cinematic Shorts gallery image
Notch Cinematic Shorts gallery image
Notch Cinematic Shorts gallery image
Notch Cinematic Shorts gallery image
Notch Cinematic Shorts gallery image
Notch Cinematic Shorts gallery image
Notch Cinematic Shorts gallery image
Free Options
Launch tags:MarketingAdvertisingVideo
Launch Team
Vy - Cross platform AI agent
Vy - Cross platform AI agent
AI agent that uses your computer, cross platform, no APIs
Promoted

What do you think? …

Vinay Jain
Maker
📌

Hey everyone, Vinay here, Co-founder of Notch.

Thanks for checking out Cinematic Shorts.

Anyone who has worked in performance marketing knows this:

Producing video ads days, and they cost a lot.

And by the time production, edits, and approvals are done, the opportunity to test that idea has already passed.

@ajain and I saw this firsthand at Meta while building Video ads products. It was very hard to produce to conversions from Video. After working with 5000+ agencies and enterprise teams across dozens of brands on our platform, the need for easy to build but performance driven Video ads was completely missing.

Cinematic Shorts is our attempt to solve that problem in a practical, brand-safe way.

Shorts does five things really well:

  • Starts every ad with proven hooks modeled on top-performing creatives or allow you to define a custom scene

  • Builds a 12-20 second cinematic structure designed for retention and conversions.

  • Keeps every frame on-brand - tone, visuals, USPs, and rules.

  • Generates fast variations so you can test earlier and refresh sooner.

  • Gives teams full human control without relying on editors, shoots, or heavy production cycles.

Early users, agencies, DTC brands, and enterprise teams are already using Shorts to scale testing velocity, cut costs, and maintain creative consistency across product lines.

For us, this launch brings Notch closer to its purpose:

To be the full-stack creative system for performance marketers - fast, consistent, brand-safe, and built for scale.

We’d love your thoughts, feedback, and support today.

Thanks for being here.

Ebbin Daniel

@vinay_jain9 Congrats on the launch, Vinay, Scaling creative without slowing teams down is a real problem, excited to see how this plays out.

Malith Gamage

Perfect timing. I was looking for something like this. Just signed up and onboarding was on point.

Andy Reed

@malithmcrdev 

onboarding was on point

This makes me so happy to hear 😄

Bob

I tried it out. It is a great way to save time while keeping campaigns on track. As someone who’s struggled with slow testing cycles, this really helps.

Andy Reed

Andy from the Notch team here 👋🏻 Super excited to finally have this out in the wild! It's been incredible to see how far this has come internally from early prototypes to what it is now. The engineering team has been relentlessly making iterative improvements to work out kinks and get the most out of these models in a way that's easy for marketers to control and customize. So go make some cool stuff and let us know how it goes!

Anton Loss

Finally a full-stack video creation platform that take URL and produces content!
Congrats on your launch! 🚀

Ivan Guzman

Best of luck and much success!

Viktor Shumylo

Congrats on the launch! Love the focus on speed and practicality. What’s the first use case most users try?

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