World's first fashion shopping botfriend

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"Conversational commerce has arrived."
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Hey Chris, thanks for hunting this product. I have added @farooqadam as the creator of Fify.
I struggle to see how this is more useful than an online, ecommerce fashion site with a good recommendation system. Fashion is highly visual, a conversation bot seems like a very inefficient way to explore it.
Great product!
Quite a few people working towards the same goal - what makes Fify better than the competition?