ELO Smart Straw

The reusable smart straw alternative to plastic ๐Ÿฅค

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#4 Product of the DayAugust 27, 2018

The elo smart straw was created to drive awareness to reusable straw alternatives. ELO stands for the earth land and ocean. As an entrepreneur I want to do my best. I created elo from aluminum anodized metal. I created an app that will educate and break the habit of straw use and will with the support of community make elo a message for change!

Reviews
  • Colby Fayock
    Colby FayockFront End & UX at Element 84
    Pros:ย 

    A reusable straw

    Cons:ย 

    "Smart" is a deceiving title

    It's pretty clear the owner knows they're being deceptive with the user of "smart". It's also pretty shady they're using a clear copy of another brand's logo.

    Colby Fayock has never used this product.
    Comments (0)
  • Pros:ย 

    No plastic to kill wildlife and pollute bodies of water.

    Cons:ย 

    Can't think of a thing.

    I bought reusable straws already, months ago, but not this brand. First time I saw this brand!

    Susie Centeno-Cannon has never used this product.
    Comments (0)
Discussion
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Guilherme Pontes
Guilherme Pontes@guiiipontes ยท senior software engineer :)
I really don't want to be negative here, but why is this logo is a copy of a credit card company in Brazil?(https://www.cartaoelo.com.br/) Really weird for me, unless there is a connection.. which I think there isn't.
Upvoteย (24)ยท
Peter Scott
Peter ScottMaker@dirklin ยท I am an entrepreneur and ideas man!
@guiiipontes Hello, thank you for linking that to me! I have received from some people that they thought it was elo the band. As I cannot do a full branding global search. That is quite interesting to see! Sadly though I am not affiliated or knew of this in Brasil! Cheers..
Guilherme Pontes
Guilherme Pontes@guiiipontes ยท senior software engineer :)
If you search for "elo" on google images you can do a "full branding global search". Recommend you to replace it to not have problems with trademarks in the future.
Upvoteย (11)ยท
JakeWesorick
JakeWesorick@jakewesorick ยท Developer
@guiiipontes @dirklin It's literally the same logo.
Upvoteย (11)ยท
Peter Scott
Peter ScottMaker@dirklin ยท I am an entrepreneur and ideas man!
@guiiipontes Thanks for the information!
Peter Scott
Peter ScottMaker@dirklin ยท I am an entrepreneur and ideas man!
@guiiipontes @jakewesorick Thanks again for this information and insight!
Nathaniel
Nathaniel@ngme93
Sorry but how is an aluminum straw โ€œsmartโ€?
Upvoteย (12)ยท
Peter Scott
Peter ScottMaker@dirklin ยท I am an entrepreneur and ideas man!
@ngme93 Hello, There are 2 points to the term smart! The mobile application that comes as an option to the straw attaches the meaning to smart because of the app providing education, cessation, awareness and social sharing, therefore coining the term smart. The second part to smart is that the straw itself is a very reasonable alternative to plastic straws and single use plastics. By using the elo straw as a smart choice, overcomes the waste of plastic straws it saves from landfills etc. Hope that helps!
melanie loff-bird
melanie loff-bird@meloffbird ยท UX Designer, Elephant
@ngme93 @dirklin To be honest I don't really see the benefit of the app. It isn't connected to the straw at all so it seems like just a simple reminder app (which every phone already has)
Peter Scott
Peter ScottMaker@dirklin ยท I am an entrepreneur and ideas man!
@ngme93 @meloffbird Hi, The app is an option within the rewards! It is available to use as a dedicated reminder while providing insights to what is happening within the plastic movement. It is a 21 day challenge to change as part of marketing elo and driving more awareness towards the anti single use plastic's movent. Yes there are reminder apps. This was built to specifically provide a cessation challenge and straw use! Cheers,
Bruno Nascimento
Bruno Nascimento@nscmnto ยท Chief Beard, Barba Brada
@ngme93 it's not, but some people still think that making an app to be sold with a physical product somehow makes it "smart".
Andreas Duess
Andreas Duess@andreasduess ยท CCO, Nourish Food Marketing
I'm really struggling with this. We now need kickstarter campaigns and apps to launch metal straws? My kids have been using copper straws for the last six years, we just picked them up at a local store.
Peter Scott
Peter ScottMaker@dirklin ยท I am an entrepreneur and ideas man!
@andreasduess you sir are way ahead of the curve! Alternatives would be awesome if we approached the idea of our own straws. Sadly this does require some call to action! Straws are a bad habit. But absolute abstinence is way out of scope. Cheers
๐”ป๐•’๐•ช๐•๐•–๐•Ÿ ๐•Š๐•’๐•จ๐•”๐•™๐•ฆ๐•œ
๐”ป๐•’๐•ช๐•๐•–๐•Ÿ ๐•Š๐•’๐•จ๐•”๐•™๐•ฆ๐•œ@askdaylen ยท ๐’ฎ๐“‰๐“Š๐’นโ„ฏ๐“ƒ๐“‰ ๐’ถ๐“ƒ๐’น ๐’ฒ๐’พ๐“€๐’พ๐“…โ„ฏ๐’น๐’พ๐’ถ๐“ƒ ๐’พ๐“ƒ ๐’ฑ๐’ถ๐“ƒ๐’ธโ„ด๐“Š๐“‹โ„ฏ๐“‡
I'm slightly confused about what makes this different from the metal reusable straws sold on Amazon, at Starbucks, etc.? Aside from being a bit cheaper than buying these at a store, the straw looks like something that could be purchased on Wish.com or Aliexpress for even cheaper. Where are you manufacturing them?
Peter Scott
Peter ScottMaker@dirklin ยท I am an entrepreneur and ideas man!
@askdaylen Hi! The elo straw and app will be just one of those metal straws on Amazon after the KS campaign! There are metal straws all over the net! elo was created to be branded to raise awareness about alternatives. The media has been putting a lot of focus on abstinence (no straws) paper straws and the plastic scourge created by quick serve restaurants and their role in the mess that is plastic single use straws. It is my belief that we can change habits and refuse and reuse straws that can be in your home, work and bag! I most definitely did not think I would be carrying a 3 by 5 inch smartphone in my pocket! A starw is just like a pen in a bag! So that is the intent to change our habits!
Charles Magnuson
Charles Magnuson@magnuson ยท Professional Consumer
Straws are not the problem. Plastic is the problem. Putting a reusable straw in your single-use plastic cup is doing nothing to improve the problem with plastics.
Peter Scott
Peter ScottMaker@dirklin ยท I am an entrepreneur and ideas man!
@magnuson Hey, The idea when making the video with plastic cups was to show that the straw and the overall straw bans occurring around the world, started with the straw and that we have a ways to go to removing or replacing single plastic products from the fast serve marketplace. ELO is my first product launch from the company Elo Labs, which will look at other disruptive products that would affront plastic items like cups. But we are just starting and yes plastic cups will be in market but look how far the straw ban has come! Up next cups and lids! Cheers,
Bruno Nascimento
Bruno Nascimento@nscmnto ยท Chief Beard, Barba Brada
@magnuson plastics are a problem, yes, but straws are a different type of problem because they simply fall off of the sorting machines at recycling plants.
Alya Omar
Alya Omar@alyaomar ยท Radivision
@magnuson Agreed, but straws specifically are made with a non recyclable byproduct of petroleum, so it simply can't be recycled like other plastics.