Cognitive Lode

Playbook of cognitive biases & psych research

get it
#1 Product of the DayMarch 29, 2014
There are no images or videos added to the gallery.
Add to gallery

Reviews

Benjamin Cheah
 

Discussion

MakersThere are no makers yet
You need to become a Contributor to join the discussion - Find out how.
Ryan HooverHunterPro@rrhoover · Founder, Product Hunt
One of my favorite Wikipedia pages is the List of Cognitive Biases. Cognitive Lode provides a concise overview of biases like the Ikea Effect, Anchoring Bias, Peak-End Rule, etc. These principles can be applied to nearly every professional role -- marketing, product design, sales, etc. cc @nireyal @lennyhu
Ryan HooverHunterPro@rrhoover · Founder, Product Hunt
Welcome, @ribotmaximus! I'm digging CogLode. I helped Nir write Hooked: How to Build Habit-Forming Products so I'm especially keen on this subject. What's the most obscure or unexpected cognitive bias you've discovered? P.S. you should work with @SamuelHulick from User Onboarding and @jlinowski from GoodUI to create the ultimate product designer playbook. :)
Jonathan Howard
Jonathan HowardHiring@staringispolite · Growth engineer & founder
We could call the game Cog Lode Runner? :)
Jonathan Howard
Jonathan HowardHiring@staringispolite · Growth engineer & founder
Awesome! Cool to see these becoming more accessible and viewed through a lens that encourages action. I tell people about this stuff all the time, eg http://www.quora.com/Why-do-so-m...
Andy Cook
Andy CookHiring@andygcook · Cofounder - Tettra.co
Cognitive biases can be really powerful in product design. If you take a look at most pricing pages you'll see concepts like the anchoring effect, social proof and a few others. One of my favorite books is Influence by Robert Cialdini which goes into depth on a lot of these concepts. It's definitely worth reading for startup founders.