folk

folk

Next generation CRM

4.8
81 reviews

5.3K followers

folk is like the sales assistant your team never had. Our CRM is simple, integrated, and proactive. The tool of choice for over 4000+ businesses around the world. folk does the busy work for you, so you can focus on building real relationships.
This is the 6th launch from folk . View more

folk Assistants

Launching today
Sales Assistants working 24/7 to help you close more deals
folk assistants proactively take action from your CRM. They research companies, send outreach emails, recap ongoing deals, and identify who to follow up with.
folk Assistants gallery image
folk Assistants gallery image
folk Assistants gallery image
folk Assistants gallery image
folk Assistants gallery image
folk Assistants gallery image
Free Options
Launch Team / Built With
Turbotic Automation AI
Turbotic Automation AI
Build powerful automations without code. 1 Month Free!
Promoted

What do you think? …

Simo Lemhandez
Hi Product Hunt Community, Simo here, the founder & CEO of folk CRM. When we started folk, we were frustrated by how manual and clunky CRMs felt. Legacy tools require you to do all the work: heavy set up, manually updating every record, painful maintenance. CRMs are static and dumb, waiting for users to update them. We wanted something different. A CRM that feels simple and beautifully designed. Connected to your world & capturing the context behind every relationship. And using this context to automate the repetitive work. A CRM that feels proactive. A CRM that works *for* you. Like having a team of assistants. With folk assistants, you have a team working for you in the background - The Research assistant enriches new companies added to the system, and drafts a tailored research note with data from Perplexity. - The Workflow assistant takes action when certain triggers happens, like sending an email, customizing it with the data that lives in your CRM. - The Recap assistant shares a brief on every person, company or deal, summarizing notes and interactions so you can get up to speed on any relationship. - The Follow-up assistants scans all your emails & WhatsApp. Identifies people you need to follow-up with. Drafts follow-up messages for you, in your tone. Assistants follow you through the full relationship lifecycle, from initial research, personalized outreach, getting up to speed and following up timely. Your folk CRM is proactively doing work for you, so you can focus on relationships. Excited to release this to 4000 client businesses, hear what you think, and as always eager to get your thoughts and feedback!
Adrien van den Branden

Amazing work! Congrats @simolemhandez , @tiboel and the whole Fold team 👏

Simo Lemhandez

@tiboel  @adrienvdb thanks for the support!

Sean Tiffonnet ▲

Been following Folk’s journey for a few years now, and this launch is a big step forward. Love the direction the product is taking, congrats to the team and good luck with the launch! 🚀🔥

Simo Lemhandez

@seantiffonnet thank for the words, much appreciated!

Jean-Yves Poilleux

Hey Product Hunt,

I’m Jean-Yves, CTO and cofounder.

At folk, we believe the way we work is fundamentally shifting. We used to measure productivity by the amount of tasks a human could complete.

With AI, those limits are being pushed. As an engineer, I can do many more things than I used to: code better, debug faster, brainstorm/research deeper. This is all made possible with tools like Claude Code, Cursor and of course our favourite ChatGPT.

What we see happening in engineering, we bring to the CRM world. Our goal is to provide you with a team of assistants; they do the work you would love to delegate: researching and enriching companies, sending outreach, identifying follow-ups, generating recaps of ongoing deals, and much more.

The best part is that this fits naturally into the existing folk experience. We don’t believe AI should be an afterthought—a chatbot artificially layered on top of your product. It should be deeply embedded, ready to use yet customisable.

And because the preliminary work has already been taken care of, you can work smarter and be more focused on what truly matters !

We’re excited to bring this shift to the world of CRM and look forward to hearing your thoughts.

Tom Benattar

Love it! Congrats guys!!

Simo Lemhandez

@tombenattar thanks ❤️‍🔥

Matthieu Vaxelaire

I'm addicted to your agents !

Simo Lemhandez

@mvaxelaire wouhouuu ❤️‍🔥

Zahran Dabbagh
Congrats on the launch 👍 nice app. Automation is the future. However in the planned features that are labeled coming soon, I believe you could hint the users what features are coming. Not totally revealing the feature, just a hint. Just upvoted
Simo Lemhandez

@zahran_dabbagh thank you Zahran. Indeed, that could be a great option (because we've a lot to come haha!)